Staff Reporter : upay, one of Bangladesh’s leading mobile financial services providers, a subsidiary of United Commercial Bank PLC (UCB) and English Carnival Bangladesh, a growing EdTech platform for English proficiency test preparation and skill development,
have entered into a strategic partnership to strengthen digital payment adoption and deliver greater convenience to students across the English Carnival ecosystem.
A signing ceremony was held today at upay head office,
where representatives from both organizations formally signed a Memorandum of Understanding (MoU). The partnership is expected to create a seamless payment experience for students while further expanding the accessibility and use of digital financial services in Bangladesh’s education sector.
Under the MoU, the two organizations will work together to integrate a payment gateway for English Carnival student registrations, student cashback and promotional benefits, and the disbursement of commissions and incentives to English Carnival’s campus ambassadors through upay.
The partners will also cooperate on joint branding, with upay as “Payment Partner” and English Carnival as “Education Partner”, as well as collaborative events, university activations, quizzes and competitions that combine English-language skills, career readiness and financial literacy.
বিজ্ঞাপন
English Carnival currently serves 15,000+ registered students and works with 3,500+ campus ambassadors across 64 districts and 500+ college and university partners.
By combining this reach with upay’s digital payment capabilities, the collaboration is expected to contribute to a more convenient, efficient, and digitally enabled learning experience for students.
The ceremony was graced by Md. Humayun Kabir, Director, Business Operations, English Carnival Bangladesh, and Shibly Qureshi, Manager, HR & Admin, English Carnival.
Representing upay were Mr. Sajjad Alam, Head of Corporate Business,
Mr. Mohammad Mamun Reza Khan, Head of Product, Quazi Shakil Mahmud, Head of Marketing, Jahir Uddin Mahmud, DGM Strategy, Md. Murad Hasan, GM Corporate Sales, and Nahnuz Afran Karim, Key Account Manager,
Corporate Sales. The partnership between upay and English Carnival Bangladesh represents a shared commitment to accelerating digital transformation within Bangladesh’s education ecosystem. The signing ceremony was attended by senior officials and representatives from both organizations.
About upay : UCB Fintech Limited (upay), a concern of United Commercial Bank PLC (UCB), is a Bangladesh Bank-regulated Mobile Financial Services provider offering digital financial services through its mobile application and nationwide network.