Staff Reporter : NSU Saraswati Puja 2026, held under the title sponsorship of global smartphone brand vivo, concluded successfully, bringing together education, culture, youth and technology in a distinctive celebration.
Dedicated to Saraswati, the goddess of knowledge, music, art and culture, the festival saw vivo’s presence create a meaningful connection with young audiences, giving contemporary expression to tradition and shared emotion.
Throughout NSU Saraswati Puja 2026, vivo hosted a range of on-ground activations and interactive engagements, open to both students and members of the general public. By making the festivities accessible to all, the initiative broadened vivo’s engagement and strengthened its connection with a wider audience.
vivo’s presence throughout the celebrations added energy and vibrancy to the festival atmosphere. A range of creative activities, including a game zone, photo exhibition and photo booth, reflected the festive spirit and creativity of both students and visitors. Through dart games, memorable giveaways and various interactive engagements,
participants were able to connect directly with vivo, making the overall celebration livelier and more memorable. Beyond entertainment, these activities also created new opportunities for students to express their creativity in an engaging and meaningful way.
In addition, vivo’s dedicated stalls and experience zones were a key highlight of the event, allowing visitors to explore vivo smartphone features hands-on. Many were particularly impressed by the advanced camera capabilities and performance of the vivo X300 Pro. The new flagship device inspired students to express their creativity more freely and sparked renewed interest among young audiences.
vivo did not view NSU Saraswati Puja 2026 merely as a festival; rather, it embraced the event as a strategic platform to connect youth, creativity and technology. That vision was reflected in the way the celebration concluded, delivering an experience where vivo’s presence felt natural, purposeful and meaningful.